零售和POS
陈列规划 (Planogram) 助手
最大化货架空间效率和销售
规划货架空间、计算每个货架的单位数，并优化产品放置以最大化能见度和销售。
in
货架的总可用宽度
in
每个单位在货架上占用的宽度
垂直堆叠的行数
货架容量
Units per Row
9 units
Horizontally across shelf
Units per Shelf
36 units
Total shelf capacity
Total Space Used
36.0 in
of 36 inch shelf
📐 Visual Planogram
This shows how products would be positioned on your shelf:
30"Row 1
1
2
3
4
5
6
7
8
9
30"Row 2
1
2
3
4
5
6
7
8
9
12"Row 3
1
2
3
4
5
6
7
8
9
12"Row 4
1
2
3
4
5
6
7
8
9
🌟 = Premium positioning (eye level) | Regular numbers = Standard positions
有效的货架布局和产品展示
陈列规划是一份视觉指南，显示产品应如何在货架上排列。有效的陈列规划可以最大化货架空间、改善产品可见性，并通过将高利润商品放在视线水平处来增加销售。
关键原则：视线水平是购买水平。高端产品放在视线水平（48-66 英寸）、高销售量商品填充竖直空间、低利润率或季节性商品放在地板/顶部。
🎯 Planogram Principles:
- Eye Level (48-66"): Place your highest-margin products here. Sales increase 25-35% at eye level.
- High-Velocity Items: Fill the vertical space above and below eye level with fast-moving products.
- Premium Placement: New or high-margin products deserve premium shelf space. Move slow-movers to less visible spots.
- Vertical Stacking: Don't just fill horizontally. Use all height levels to maximize capacity.
- Complementary Grouping: Stack related products together (e.g., chips + drinks, shampoo + conditioner).
- Seasonal Rotation: Update planograms quarterly or when inventory changes. Keep it fresh.
👁️ Eye Level
- High-margin specialty items
- New product launches
- Premium brands
- Best sellers
📦 Middle
- High-velocity items
- Popular price points
- Complementary products
- Mid-tier brands
⬇️ Top/Bottom
- Slow movers
- Budget options
- Large/bulky items
- Seasonal stock
💡 Implementation Tips:
- Print your planogram and laminate it for staff reference. Update when inventory changes.
- Use consistent planograms across all locations for brand consistency and easier management.
- Test different layouts monthly. Track sales by shelf position to optimize over time.
- Involve cashiers and stockers in feedback—they see customer behavior daily.
Print and Implement Your Planogram
Use this tool to design the perfect shelf layout, then implement with Olgax POS to track category- and position-level sales data.